John Madden Football Center
Cal Poly State University
Location
San Luis Obispo, California
Industry
State Education & Athletics
Services
Fundraising Film
Cal Poly’s campus needed a new state-of-the-art facility to attract recruits and coaches. To make the project happen, they were seeking funds from large donors but only had a schematic floor plan to show. This made it difficult for donors to really connect with and support the project.
Location
The
The project was right next to the football field, replacing the bleachers. It was difficult to imagine a building in that space.
Project
Goals
Boost fundraising
Increase larger donors and crowd donations.
Capture excitement
Represent excitement and anticipation before a game.
Increase awareness
Increase awareness for recruits and coaches.
Solution
Our
We produced an ESPN-style video for the Cal Poly State University and the Madden family, directed as part of a fundraising campaign of the new athletics facility. This strategic video dramatically boosted Cal Poly’s fundraising campaign.
Their vision for this new building shaped the fast-paced and action style of the fundraising film. The content aims to take the football program to greater heights, providing superior facilities for player development both mentally and physically.
Performance
The
Ten Over Media’s compelling video not only benefited the fundraising efforts of Cal Poly Athletics, but also helped attract top recruits and coaches to join the prestigious Cal Poly Football program.
“
It's going to elevate Cal Poly to a completely different level. It's going to be a game changer, but it's going to be even more than a game changer.
”
Paul Wulff
Head Football Coach, Cal Poly Athletics
+85%
Funding secured
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SOCIAL MEDIA ASSETS
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MARKETING, SALES & POSITIONING FILMS
STRATEGIC RENDERS
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Experience it yourself.
Locations
Paris California